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Brand Positioning: Leading 25-40 years old women pay attention to taste the Urban Age, work, life, leisure and fashion wear in different occasions, the product is intended to “taste fashion, the pursuit of exciting.”

Core Tip: Norwegian-born American designer Peter Dundas brings the White Pu Qi (Emilio Pucci) brand works the third quarter, extending the previous quarter on the sexy picture, this Pu Qi (Emilio Pucci) 2010 autumn and winter women’s series was He was more glamorous and build.
Norwegian-born Americanchanel
designer Peter Dundas brings the White Pu Qi (Emilio Pucci) brand works the third quarter, extending the previous quarter on the sexy picture, this Pu Qi (Emilio Pucci) 2010 autumn and winter women’s collection was built by his more glamorous and. “I want to give people the feeling of luxury,” designer Peter Dundas in the interpretation of this season’s design said. The dynamic design lines wilchanel bags
l effectively set off the ladies were more attractive body curves, which revealed Slim style dress show will be the focus of the field to create, hollow design, a sense of perspective, decorative tassels, wild present form of walking in the dangerous edge, but is so wonderful. In addition, the retro feel of the horn leg high waist pants let you install things in the party to find out the choice of other occasions.

In Dorset, the domestic clothing brand for its contribution to the overall sales rate was 45%; national men’s brand in the contribution rate of 54%; the domestic contribution to children’s clothing brand was 42%; the contribution of domestic food brand was 40.68%; but , the contribution of the domestic cosmetics brand was zero, immediately pulled down the ratio.

In Dorset, women’s brand sales of white-collar workers in 2009 to 1,500 million; Masifeier sales of 9.2 million yuan; Orfeo sales of 13 million yuan; Notting Hill sales of 3.6 million yuan .

In the Lufthansa in 2009iwc
to 26.6 million yuan in sales white-collar workers, the department store sales, or sales being done under the influence of the financial crisis. Previous years, the white-collar workers in the Lufthansa sales exceeded 30 million yuan; Mark Zhang brand sales in 2009, 9.6 million yuan.

Nanjing Central Shopping Centre, oris watches
a top executive expressed: in fact most of the department stores in China now, the best-selling and exclusive sales often are the top few domestic brands. In the central mall, is also ranked the forefront of jewelry sales in Nanjing into a local jewelry brand. In a sense, China is not the current lack of national brands, but the lack can not create brands, maintaining brand and expand the brand’s commitment to share power.

French luxury brand Hermes scarves for fashion to salivate, so beautiful and classic scarf, if not with, and wear really is very unfortunate, and this, chanel
Hermes created a special online silk fan magazines, and successfully organized a series of activities, in magazines, is also introduced to the fans you how to wear scarves will be more of the good-looking.
Person in charge of this project is to Burberry, he built a successful project of this successful scarves, and Hermes also promote the “I love my scarf” slogan to carry out propaganda and recruit to the famous British photographer Matt • Owen and designer Francis. Burns together to create a deduction of four women wearing Hermes scarves of different ways of the screen.
This kind of Hermes scarves luxury increased intensity, and, Hermes official responsible for how people will be as soon as possible and how to wear scarves knotted louis vuitton bags
Daiaimashi the way you introduced to the website for fans to learn that this The successful implementation of the project can be the first time to see the latest styles and the Hermes scarf Hermes related news, but also on the culture of publicity Hermes scarves have a good start.

Import & Export Group Corporation Du Xu told reporters: “We have talked about RMB customers, but customers are not active, is not recognized abroad, oris
the RMB settlement, we want to promote it is. “price increase, to braving the risk of loss of customers, not an easy thing.
The fourth means of avoiding exchange rate risk: the price linkage
Price increases have a win-win approach?
“From the second half of 2009, 10,000 overseas buyers and and formed a strategic partnership, we agreed on the contract in the annual revaluation of the RMB, the export price has also risen, the formation of Price.” Million and the Group Director of Marketing Management Center Gong Pei Qian told reporters million and profit of the Group’s export only 3% to 5%, the RMB appreciation, the had to raise prices.
“Many foreign investors can accept the price linkage, no problem.” Gong Pei Qian was pleased to recall million and began talks with the foreign price of linkage of the treaty, the conditions we talk about a good contract that requires 1% appreciation of the renminbi will be able to price adjustment; talk about badly in the contract, 3% appreciation of the renminbi could price adjustment.
At present, domestic exporters a price is usually a report, the price has been basically locked in early. Once locked in early prices, RMB appreciation, the overseas buyers of all orders will be passed on to the exchange rate risk upon export enterprises in China.
“The initial contract, must make it clear that the formula for calculating price changes, or requirement for foreign firms increases after the revaluation of the RMB is difficult to talk about, very passive.” Gong Pei Qian introduced.
However, this method is not a one-way. “Foreigners very smart,” Gong Pei Qian said with a smile, “have made the appropriate conditions for foreign enterprises to improve the export tax rebate, they have four percent of the profits.” In this regard, Gong Pei Qian that “foreign request is reasonable. “because the formation of companies and foreign long-term strategic partnership should benefit-sharing, risk sharing.
However, “even if the price linkage, unilateral RMB appreciation is also no way to exchange rate fluctuations will give us a loss.” Gong Pei Qian anguish and said: “Sometimes, when the yuan at high orders, orders for no less than RMB in low, a quarter chanel
of average appreciation of the renminbi is still not adjusted for price range, but the enterprises in the purchase of raw material prices have been a greater impact, but can not make up for loss of price adjustment. ”
Enterprise appropriate price increases to compensate for loss of profits resulting from the yuan appreciation is reasonable, but this method has serious limitations, only in our country have greater bargaining advantage of the export of products to use, or foreign price increases will not further orders.
Shanghai Flying Horse Import & Export Trading Co., Ltd. Trade Management Director Maoxia Hua said: “The old product price increases, customers generally can not accept price increases of new products, but overseas customers will not immediately accept the new product, they are generally under the first observation of small orders from overseas customers feedback. ”

Paul】 【Xu Xin: First, we combine beans this brand very well with home textiles as red beans over the years, advertising is a cultural love, love, family, friendship, a little poem of Wang Wei Acacia: Health and southern bean , spring hair Ji Zhi, like multi-Jun pick, this material most Acacia. I think this poem touched most female consumers, is not the truth? And home textiles is a warm, homeiwc
of a feeling, so I say that we have in this area red beans textile of natural together, noting that red beans textile, female consumers will naturally have a good sense of intimacy. So we are actually so many years by means of red bean brand brand of cultural accumulation that well, which get extended to the textile. Of course, some other measures, such as stores, operational context, we also targeted services oris watches
and practices. But first of all is the brand I think a better fit.

By Reporter】: red bean textile How in the increasingly fierce market competition to create their own brands, to seek further development?

Paul】 【Xu Xin: textile industry, competition has entered the second stage, while the apparel industry has entered the third stage, to more intense competition than the textile. Textile industry is still in a stage of development we can not yet to my big market share, your market share to smaller proportions. The current total market in this industry, the curtains, fabric count up all, 700 billion of sales volume, if the curtain aside, there are 500 billion cloth market of the market, so that the market is high. As the industry’s present market share, before some of the brand throughout the market share is not high, the industry concentration is not high, so that later the company has a huge market space. Red beans in the process to determine our multi-brand, international strategy, our strategy is innovation, excellence, innovation first. Because with the development of the industry, with the changing needs of consumers, the industry’s product functionality from the original demand has become a kind of spiritual and cultural needs, bed sheets, quilts no longer just a thermal demand such functionality, so according to different market segments, according to the different needs of customers, brand competition must be a brand positioning is more accurate, more and more segments of this market, a development stage. Early, there is no breakdown of home textiles, we all do sheets, blankets, not any subdivision, but now there is a kind of stage into sub-brand competition, there is a positioning, brand positioning first. So we now own three brands: red beans, Xiang Sidou, red bean situation, we have carried out its different positioning and segmentation, we focus on red beans as the main body to Monopoly, to high-grade as our popular promotion, red beans brand To form a multi-brand, create a brand family of a concept involved in the whole market. Of course, we now lack, or high-end brand, and we hope that through this two years we have contacts with some foreign brands and negotiations, hopes the acquisition through cooperation even The attraction of international brands in this way to do high-end market. We have high-end brands and the main body of the red bean popular brand, to create a brand architecture, the formation of our multi-brand, brand competition pattern.

We are starting from 2002 the real into the home textile industry, has just begun, we are just trying to do was to do sex. Because after 2002, only this concept of home textiles, home textiles with the people a say now realize that may not know about home textiles, bed sheets or blankets that this concept, cartier watches
the concept is not such a major home textiles. In 2002, the whole industry should be said very fast, the annual growth should be more than 25% growth rate is very fast. In 2006, the textile industry entered a period of adjustment, starting from the product competition transition to brand competition. Stage of competition in product and brand impact can not be in the market play a greater role, completely certain industrial clusters, some low-end products in the market, but the impact is relatively large, then the whole industry is developing. In 2006, we made the entire textile industry, a number of strategic planning, according to the accumulation of the previous four-year development, we propose a multi-brand, the international development of such a strategy, we are iwc watches
now basically in accordance with such a strategy in advance of our work.

By Reporter】: rollei had done a survey, home textiles market is actually a woman disposes of the market, red bean textile face of such a woman disposes of the market, there will be some specific measures to attract female buyers?

Although the Ordos investment ferrosilicon business for several years, but the real prop up the company one day is from last year. In 2006, ferrosilicon business in Ordos in the proportion of main business income was only 11.97%, but until last year, benefiting from price increases and the increase of the share rights, ferrosilicon accounts for company’s main business revenue of 27% , also makes theiwc
Ordos 151% growth in annual results.

Hongyuan oris watches
Securities analysis that relies on abundant coal resources in the Ordos self-built power plants, metallurgical projects realized ferrosilicon upstream and downstream industry chain of integration and can be recycled, the company this year and next most important source of profits and investment watch point.

Hai Tong Securities recently issued a study report is expected to Erdos Power Metallurgy Company from 2008 to 2009 the total amount of realized net profit of 15.7 billion yuan and 2.634 billion yuan.

Assume that the next two years in power metallurgy Erdos still 60% of the company’s equity, then from 2008 to 2009, the company’s net profit for the power metallurgy companies were 942 million yuan and 1.58 billion yuan; to the present 103,200 shares of the total share capital calculation equivalent to earnings per share were 0.91 yuan and 1.53 yuan.

Assuming the company from 2008 to 2009 in cashmere business for the net profit was 124 million yuan and 1.55 billion yuan, equivalent to earnings per share were 0.12 yuan and 0.15 yuan, the company’s 2008 and 2009 EPS was 1.03 yuan and 1.68 yuan .

If you consider refinancing, it is expected the company from 2008 to 2009, total net profit was 1.066 billion yuan and 20.21 billion in the corresponding diluted EPS was 0.77 yuan and 1.46 yuan.

At present, the Younger has been with the largest suit manufacturer Hart Schaffner Marx (HSM) has signed a 20-year agency contract, to its flagship brand “hartmarx (Hart Schaffner Marx)” into the Chinese market, and plans to open 100 stores during the year.

Information, HSM’s apparel sales in the United States ranked first, while the addition hartmarx suit, the agencyCartier Watches
of its operation and also more than 30 apparel brands.

At present, the Younger has been set up wholly-owned subsidiary — “Hao Garments Co., Ltd. Lion step” for the agent of the brand. The company’s distribution and sales operations center is located in Ningboiwc watches
headquarters, design center is located in Shanghai.

● Erdos

Ferrosilicon industry transition to

Prior to entering real estate black peony, and now, Ordos cashmere garment industry in transition from traditional to ferrosilicon industry.

Erdos company on July 3 notice published results show a net profit is expected in the first half of 2008 rose 150% over the first half of the company due to a subsidiary of Inner Mongolia Erdos Electric Power Metallurgy Co., Ltd. The main products of the sustained release capacity prices continued to rise.

Information, call the rule of the company mainly produces ferrosilicon, silicon, manganese, silicon, calcium carbide and other products. Among them, ferrosilicon production in 2007 reached 350,000 tons. Recent announcement revealed that there will be 550,000 tons this year Ordos ferrosilicon production capacity, production is expected to reach 535,000 tons.

California sunshine, Hollywood stars, the endless Pacific Ocean, Los Angeles holiday called “leisure.” Like for the 2008 Holiday Series No. tailored Chanel luxury jet was flying mood. Ends of the earth or the stunning scenery is not the only destination resort, but, feeling the stretch, is the true holiday experience. Or, as childhood like crazy roller coaster at Disney, or characters such as cartOmega Watches
oon kingdom was not as simple annoyance, or the Hollywood Walk of Fame obsessively when so and so’s “fans”, orOmega Watches For Sale
flying in the sea 1 carefree highway … comfortable to indulge their eyes, tired legs and feet, only entry-level vacation; comfortable mood, extracting the brain, is to enjoy the true meaning of holidays.
Went to each family sent out holiday season. A few days ago, Chanel (CHANEL) at Miami’s Raleigh Hotel released their 2009 early spring vacation series. Fashion show site next to be held in the hotel’s swimming pool, interestingly, wearing Chanel (CHANEL) letters swimwear models one after another jump into the water for the fashion show opened.

Chanel’s holiday line show 2007 —- New York’s Central Station site, a pluralistic society in miniature; just like Chanel’s clothing display, side lace, side leather, one side is uniform, sportswear side , mashup irrelevant. New York is such a diversity of the world, whether you like Bill Gates as the world’s richest man, or street artists, can be found here play their own law and their own interests met the same fellow human experience your own holiday experience. Like, on Fifth Avenue, one side is the top luxury fashion boutiques such as Hermes, Chanel, Tiffany, one side isgucci bags
the parity of mass popular clothing chain, such as H &M; seems, the same American-style hamburgers, or sitting on the cost of New York millions of dollars in private clubs enjoy, or trotted in the streetluxury bags
used for fill their stomachs. Fashion luxury items can not rich, money is not a measure of quality holiday elements, equality, freedom, tolerance, may be a good word to describe New York.

New York vacation, not only the degree of view, more to New York, New York culture and society feel. Like, read the Statue of Liberty, Wall Street should take a look at the economic prosperity; read the Fifth Avenue building, but also enjoy the rare collection of the Metropolitan Museum and feelings of life for people in Central Park in New York; from the inside to outside of the excavation New York, is a nutritious holiday.